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Digital Business BSc (Hons)

Key Facts

  • UCAS Code:

    NJ11

  • Level:

    Undergraduate

  • Duration:

    3 years full time
    4-6 years part time

  • Starting:

    September

  • Fees UK:

    Full Time: £9,250
    Part Time: £1,450

  • Fees International:

    Full Time: £12,900

  • Location:

    Waterside

Get in touch


For questions regarding study and admissions please contact us:

UK/EU Students enquiries

study@northampton.ac.uk
0300 303 2772

International Students enquiries

international@northampton.ac.uk
+44 (0)1604 894503

TEF Gold. Teaching Excellence Framework.

Overview


This course is currently suspending applications. The next expected cohort will be September 2021. Please email study@northampton.ac.uk for further details.

BSc Digital Business, is a direct response to the requirements from industry, where there is a shortage of graduates with skills aligned to the ever-increasing opportunities in digital businesses. Such opportunities are created as a result of the transformation of traditional businesses to digital businesses, and the emergence of numerous start-ups with a strong digital focus and business model.

Updated 27/10/2020

Highlights


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Course Content


  • You will be introduced to the digital business environment and have the opportunity to investigate different aspects of a digital business. You will develop skills related to some of the business functions in a digital business model e.g. digital marketing and digital financial accounting.

    You will gain skills and expertise in understanding key business concepts applied within a digital environment. You will study some of the emerging topics such as blockchains and FinTech.

    The programme includes a strong emphasis on information systems analysis and management which are the underlying areas for designing and running a digital business. You will become familiar with the holistic supply chain of a digital business model. The ethical and legal issues, and cyber security management are other areas that you will explore.

    The programme focuses on three themes which will run across the three years of study:

    1- Information management, e-commerce, e-supply chain, and information systems strategy
    2- Digital marketing, content creation, insights and entrepreneurship in a digital business context
    3- Digital financial reporting and accounting for a digital business.

    Risk and cyber security management, people management in a digital environment, emerging technologies, and project management are other topics that will holistically run across the programme and will provide the other necessary skills for a graduate of Digital Business.

     

      • Module code: ACC1016
        Status: Compulsory
        This module provides an appreciation of the fundamental key terms and concepts of finance and accounting. Students will gain an understanding of the accounting and finance information requirements necessary for a successful business organisation with the emphasis on the digitalised systems that aid the process.
      • Module code: BSO1013
        Status: Compulsory
        This module explores the interconnectedness between technology and business processes within organisations. The module focuses on the different types of digital business models and e-commerce systems that support building core competencies and providing a competitive advantage whilst considering issues present in the global digital environment.
      • Module code: BSO1014
        Status: Compulsory
        This module is aimed to provide students with the ability to understand how information systems can be used as part of an organisation's overall strategy. Students will be introduced to a range of business and system analysis techniques that can help with the organisation's digital transformation.
      • Module code: BSO1015
        Status: Compulsory
        This module introduces the fundamental theories and techniques for assessing business and/or the industry environment taking into account the different stakeholders and methods of interaction. Students will also have the opportunity to explore the changing business processes in order to add value to the business and its customers.
      • Module code: BSO1016
        Status: Compulsory
        This module aims to provide students with contemporary business understanding focusing on challenges and opportunities organisations face in the global environment. In particular the module examines issues related to business strategy and the role of information and knowledge within the digital economy.
      • Module code: MKT1029
        Status: Compulsory
        This module provides students with the skills and knowledge necessary to both plan and analyze digital marketing campaigns to achieve specific strategic commercial objectives within a broad range of contemporary organisations.
      • Module code: BSO3022
        Status: Compulsory
        This module provides the learners with the opportunity to critically and comprehensively assess risks emerging from cyber presence and the wider cyber ecosystem. Risk management as a process threats in the cyberspace and consumer trust are some of the other topics within this module.
      • Module code: BSO3024
        Status: Compulsory
        Emerging technologies are changing the way companies innovate and create value. A disruptive innovation creates a new market and value network and eventually disrupts an existing market displacing established market leaders their products and services. This module will explore the impact of emerging technologies on businesses.
      • Module code: BSO4002
        Status: Compulsory
      • Module code: MKT3046
        Status: Compulsory
        The purpose of this module is to focus on the development and building of professionally relevant content on a variety of platforms which will enable the student to develop skills in real time relevant marketing communications and content creation.The creation of content will be linked to relevant academic theory in communication and visual language which will underpin the student?s choices.
      • Module code: MKT3047
        Status: Compulsory
        To remain competitive in today's digital world businesses need to move fast. Digital Entrepreneurship module will focus on issues related to creating and doing business in the Digital Era. Main emphasis of the module is on practical aspects of digital entrepreneurship including digital entrepreneurship skills tools practices and processes.
  • You are encouraged to undertake a year-long placement in between Stages Two and Three of study. If you meet the entry criteria, and choose to take up a placement year you will find it an invaluable experience that helps you to apply your learning in your final year and prepares you for your career. We offer a lot of support in helping you to find a placement, which can be in the UK or overseas.

  • How will I learn?

    Through studying this programme, you can expect taught study to be a combination of seminars/workshops/accessing online materials usually for 12 hours per week. We recommend that you spend 24 hours per week in self-directed study time.

    How will I be assessed?

    Assessment methods vary per module. The modules involve a variety of assessment such as seminar/group and individual presentations/project work/exams/written assignment/portfolio.

  • Standard entry requirements apply to this course. A typical offer is around BCC at A Level or DMM at BTEC. You are required to achieve GCSE Mathematics at grade C/4 or above or level 2 Key Skill in Application of Number or a similar quantitative module.

    For information on how to apply to study with us, please see our How to Apply page.

    English Language Requirements

    All International and EU students applying for a course with us must meet the following minimum English language requirements:

    • IELTS 6.0 (or equivalent) with a minimum of 5.5 in all bands for study at undergraduate level

    For information regarding English language requirements at the University, please see our IELTS page.

  • UK & EU

    2020/21 Tuition Fees

    Fees quoted relate to study in the Academic Year 20/21 only and may be subject to inflationary increases in future years.

    Full Time: £9,250
    Part Time: £1,450 per 20 credit module
    Optional Work Placement Year: £950

    Additional costs

    There are no additional costs for this course for students beginning their studies in September 2020. Should this change, applicants and students will be contacted by the university with details of the costs.

    2019/20 Tuition Fees

    Fees quoted relate to study in the Academic Year 19/20 only and may be subject to inflationary increases in future years.

    Full Time: £9,250
    Part Time: £1,400 per 20 credit module
    Optional Work Placement Year: £950

    International

    2020/21 Tuition Fees

    Fees quoted relate to study in the Academic Year 20/21 only and may be subject to inflationary increases in future years.

    Full Time: £12,900

    Additional costs

    There are no additional costs for this course for students beginning their studies in September 2020. Should this change, applicants and students will be contacted by the university with details of the costs.

    2019/20 Tuition Fees

    Fees quoted relate to study in the Academic Year 19/20 only and may be subject to inflationary increases in future years.

    Full Time: £12,500
    Optional Work Placement Year: £950

  • At the University of Northampton, everything we do, from funded trips to paid internships, is to give you everything you need to make a difference when you leave.

    If you join this full time degree at Northampton you will receive a laptop when your course begins. The laptops are built to a bespoke custom specification ideal for use in the seminar room, collaborative group work or studying at home.

    Whatever your ambitions, we’re here to help you to achieve them. We’ll support you to identify the skills you’re learning during your course, find your strengths and secure practical experience so that when it comes to applying for jobs or further study you’ll feel confident in standing out from the crowd. We’ve created the Northampton Employment Promise because we are so confident that if you focus on your studies and complete one of our awards you’ll be highly employable by the time you graduate. Putting you in a great position to secure employment or continue your studies.

    To check out the full list of perks visit our Student Perks page.

  • Our postgraduate courses are a great way to enhance the skills you have already learnt. Benefit from our 20% alumni discount on postgraduate fees to give you a CV that will catch the eye of employers.

    Master of Business Administration MBA

    International Business Management MSc

    Business Analytics MSc

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Careers and Employability


Graduates can work in nearly all sectors of the economy – private and public or a variety of fields including Digital Business Analyst, Digital Marketing Officer, Digital Marketing Manager, Digital Product Owner, Business Development Manager, Information Systems Auditor (Finance), Finance Systems Analyst, Accounting Information Systems Officer, and many entry level roles in any digital business.

Graduates from this programme can choose to progress onto Postgraduate study in specialist areas such as the MSc Strategic Technology Management, MSc Business Analytics, MSc Project Management or MSc Supply Chain Management.