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Marketing and Advertising Joint Honours<p>​Joint Honours Marketing and Advertising offers modules which are geared towards developing your competence and skill as a prospective marketer as well as your knowledge of marketing models, theories and concepts. The programme examines the increasingly important and dynamic role that advertising and marketing communications plays within an organisation. The programme is delivered around a variety of core subjects and option choices. The course is flexible and you can tailor the modules around your specific interests. In years two and three you can choose to specialise your studies whilst being fully supported by our experienced academic team.</p><p>This course incorporates parts of the syllabus of a number of qualifications of the Chartered Institute of Marketing. As a result, students can study for the Introductory Certificate in Marketing in their first year and work towards the Diploma in Digital Marketing, taken in the final year.</p><p>In the world of brand interactivity, co-creation and consumer power, it is important to recognise that the role of advertising and marketing communications is constantly changing, due to some extent to advances in technology. Communication today is much more of a two-way activity and organisations must stimulate and motivate their customers instead of just persuading them to buy their brand. The programme has been structured to develop your knowledge and enhance your future employability. Upon completion of the Marketing Management and Advertising Joint Honours programme you will be able to progress your career in a wide range of organisations stretching across any sector or industry within marketing, business, advertising or communications.</p><p>Students graduating from this Joint Honours programme can progress onto a full-time, part-time or distance learning Postgraduate programme </p>BA/BSc (Hons)6NN1UndergraduateMarketing and Advertising Joint Honours
Study Skills for Academic SuccessUndergraduateStudy Skills for Academic Success
Accounting (Joint Honours) <div class="snippet"><iframe width="300" height="169" align="right" src="http://www.youtube.com/embed/rJTPxGgjTlM" frameborder="0"></iframe> </div>The course introduces the student to the world of accounting and finance and provides a sound framework for those wishing to pursue further study. <p>  </p>BA/BSc (Hons)UndergraduateAccounting (Joint Honours)

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Marketing and Advertising Joint Honours<p>​Joint Honours Marketing and Advertising offers modules which are geared towards developing your competence and skill as a prospective marketer as well as your knowledge of marketing models, theories and concepts. The programme examines the increasingly important and dynamic role that advertising and marketing communications plays within an organisation. The programme is delivered around a variety of core subjects and option choices. The course is flexible and you can tailor the modules around your specific interests. In years two and three you can choose to specialise your studies whilst being fully supported by our experienced academic team.</p><p>This course incorporates parts of the syllabus of a number of qualifications of the Chartered Institute of Marketing. As a result, students can study for the Introductory Certificate in Marketing in their first year and work towards the Diploma in Digital Marketing, taken in the final year.</p><p>In the world of brand interactivity, co-creation and consumer power, it is important to recognise that the role of advertising and marketing communications is constantly changing, due to some extent to advances in technology. Communication today is much more of a two-way activity and organisations must stimulate and motivate their customers instead of just persuading them to buy their brand. The programme has been structured to develop your knowledge and enhance your future employability. Upon completion of the Marketing Management and Advertising Joint Honours programme you will be able to progress your career in a wide range of organisations stretching across any sector or industry within marketing, business, advertising or communications.</p><p>Students graduating from this Joint Honours programme can progress onto a full-time, part-time or distance learning Postgraduate programme </p>BA/BSc (Hons)6NN1UndergraduateMarketing and Advertising Joint Honours
Study Skills for Academic SuccessUndergraduateStudy Skills for Academic Success
Accounting (Joint Honours) <div class="snippet"><iframe width="300" height="169" align="right" src="http://www.youtube.com/embed/rJTPxGgjTlM" frameborder="0"></iframe> </div>The course introduces the student to the world of accounting and finance and provides a sound framework for those wishing to pursue further study. <p>  </p>BA/BSc (Hons)UndergraduateAccounting (Joint Honours)

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