Business Entrepreneurship (Top-Up) BA (Hons)
1 year full time
2 years part time
Full Time: £9,250
Part Time: £1,465
Full Time: £13,900
Get in touch
For questions regarding study and admissions please contact us:
UK/EU Students enquiries
International Students enquiries
This course allows students with a HND (or equivalent level 5 qualification) in business-related subjects to top-up to a full degree award. The Business Entrepreneurship programme looks at developing businesses from a practical perspective. You will gain a grounding in business management and build your competence in management functions such as basic accounting and business modelling.
- Top up your qualification to a complete BA (Hons)
- Guest speakers and industry experts
- Progression courses available
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Being in business has never been so exciting and rewarding; entrepreneurs have the ability to work across a variety of business disciplines, whether specialising in industries, consulting in Small and Medium Enterprises (SMEs) or setting up in business.
The three stages of the course are built around an entrepreneurial stream, exploring key learning in business start-ups, business growth and development, and entrepreneurial skills.
You will develop a grounding in business management, building competences in management functions such as marketing and strategy. You will learn about the theory and the practice of operating in the modern business environment and obtain the skills required to work in the industry of your choice.
As well as guest speakers, industry experts and experienced staff, you will have the opportunity to engage in real projects where you will gain your own work experience.
How does marketing differ when it takes place in a small business? This module explores the options and strategies that SMEs can take to make sure they take full advantage of the tools and techniques available to maximise their marketing ‘buck’!
From start-up strategies to growth and exit strategies, this module considers how SMEs can plan their growth to ensure they fully exploit market potential and windows of opportunity. Entrepreneurial Strategy uses a variety of models and techniques designed for SMEs to enable them to negotiate the changing business environment.
Marketing now has more wonderful new tools than ever before, but has it improved communication with the customer? Constant innovation in digital technologies and the ways in which we interact with them has continued to advance since the personal computer became affordable. The two biggest changes more recently have been social and mobile. Social media has already revolutionised marketing and even mobile marketing has become mainstream. You will review digital technologies, how marketing can use these technologies and evaluate how effectively marketers are using these new technologies in reality.
List of modules
Accounting and Finance for Managers (20 Credits)
Module code: ACC3015Status: DesignateThis module is a study of core aspects of accounting and finance which are a vital part of the required knowledge and skills for prospective managers or those considering working within business and management disciplines. It enhances knowledge on the core aspects of accounting and finance namely financial reporting management accounting and financial management.
Social Responsibility of Business (20 Credits)
Module code: BUS3001Status: DesignateThis module considers a broad spectrum of issues relating to the social responsibility of business which are increasingly being seen as important aspects of corporate behaviour with a consequential impact on firm performance and with considerable and growing public and media interest.
Entrepreneurial Marketing (20 Credits)
Module code: MKT3025Status: CompulsoryThis module explores marketing practices from an entrepreneurial and small business viewpoint. Marketing theories planning and practice are generally taught with a concentration on the corporate / large organisation sectors. This module takes an eclectic view of current thinking and research gained from both entrepreneurial and small business practice in marketing. It encourages students to challenge 'accepted' marketing concepts and question their relevance and application in a small business context.
Opportunity, Innovation and Entrepreneurship (20 Credits)
Module code: MKT3026Status: CompulsoryInnovation leads to new products services and business ventures. In an increasingly crowded business environment entrepreneurs and managers must develop innovative ways of creating and exploiting new opportunities if they are to gain competitive advantage in tomorrow's markets. This module highlights the sources of opportunity and innovation and the entrepreneurial mindset needed for successful start up and Corporate Entrepreneurship.
Entrepreneurial Strategy (20 Credits)
Module code: MKT3031Status: CompulsoryThis module helps students manage in an ever-changing world where an ability to respond rapidly to new emerging opportunities is often the difference between organizational success and failure. Traditional approaches to strategic management need to be adapted and expanded to incorporate entrepreneurial management techniques. This module explores the development of organisational strategy from the needs of new and growing ventures and focuses on the knowledge skills and attitudes adopted by successful entrepreneurial managers.
Digital Marketing (20 Credits)
Module code: MKT3039Status: DesignateThe purpose of this module is to provide an overview of digital technologies and social media from a marketing perspective evaluating the impact they are having on the evolution of business practice.Students will investigate the role of digital tools and techniques in developing markets communicating with customers and channels learning from current practice and theory.
Global Marketing (20 Credits)
Module code: MKT3040Status: DesignateWith ever increasing world trade and a growing integration of our world's major economies the advancement of globalization will mean that the global marketing strategy of an organisation will inevitably continue to be a significant issue. This module will give students an appreciation of effective and decisive global marketing strategies. It will review the role of global marketing managers and the complexity of operating in several countries.
Content Creation for Marketing (20 Credits)
Module code: MKT3046Status: DesignateThe purpose of this module is to focus on the development and building of professionally relevant content on a variety of platforms which will enable the student to develop skills in real time relevant marketing communications and content creation.The creation of content will be linked to relevant academic theory in communication and visual language which will underpin the student?s choices.
The Entrepreneur Project (20 Credits)
Module code: MKT4007Status: CompulsoryThe purpose of this module is to be an independent study module that provides students with an opportunity to carry out an in-depth investigation of a current entrepreneurial organisation of their choice. Students will be encouraged to think creatively about growth and expansion strategies incorporating research and analysis of the current business environment. Relevant academic concepts will be used to structure the investigation facilitate the analysis and provide justification for the recommended strategy.
- Accounting and Finance for Managers (20 Credits)
As a one year intensive course, the Business Entrepreneurship Top-up has been designed with you in mind. As a conversion course, the required entry level is an HND/Diploma level qualification or equivalent in Business, Commerce, Marketing, Economics, International Development, or a similar business-related subject, then successful completion of the course will upgrade your qualification to a full honours degree.
For information on how to apply to study with us, please see our How to Apply page.
English Language Requirements
All International and EU students applying for a course with us must meet the following minimum English language requirements:
- Minimum standard – IELTS 6.0 (or equivalent) with a minimum of 5.5 in all bands
for study at undergraduate level.
For information regarding English language requirements at the University, please see our IELTS page.
- Minimum standard – IELTS 6.0 (or equivalent) with a minimum of 5.5 in all bands
21/22 Tuition Fees
Fees quoted relate to study in the Academic Year 21/22 only and may be subject to inflationary increases in future years.
- UK Full Time: £9,250
- UK Part Time: £1,465 per 20 credit module
- International Full Time: £13,900
For information on the scholarships available to you, please see our scholarships page.
There are no additional costs for this course for students beginning their studies in September 2021. Should this change, applicants and students will be contacted by the university with details of the costs.
20/21 Tuition Fees
Fees quoted relate to study in the Academic Year 20/21 only and may be subject to inflationary increases in future years.
- UK/EU Full Time: £9,250
- UK/EU Part Time: £1,450 per 20 credit module
- International Full Time: £13,750
There are no additional costs for this course for students beginning their studies in September 2020. Should this change, applicants and students will be contacted by the university with details of the costs.
How will I be assessed?
A variety of individual and group-based assessments are used in this course including reports, presentations, posters, e-portfolios, projects, client briefs, multiple-choice tests and examinations.
Are there are study trips on this course?*
You will have the opportunity to join the annual New York Study Tour, to network with a variety of businesses and large organisations, plus get a behind-the-scenes experience with business and marketing professionals. Previous visits have included CNN, a film production company, a branding company and a start-up food delivery company.
*Future study trips are dependent on Government and local travel guides regarding Covid-19.
Careers and Employability
Our Business Entrepreneurship course provides a range of wide and varied career opportunities for graduates including:
- Consultancy roles
- Management roles
- SME specialist roles
Through the in-depth coverage of accounting, marketing and business operations, you will develop a solid foundation for a career in general management of SMEs.