Marketing Management (Top-Up) BA Welcome Pack

Welcome to BA Marketing Management (Top-Up) 2023.

The BA Marketing Management (Top Up) is for you if you are passionate about marketing and ambitious to work in one of the many areas of the industry. This course provides a fantastic platform from which to launch your career or further study.

You will cover a range of marketing subjects during your 2 terms of study.

Your Programme Leader

Rob Horn, Senior Lecturer in Marketing 

Rob Horn

Senior Lecturer in Marketing
rob.horn@northampton.ac.uk

Welcome and Induction Sessions

Students arriving during University Welcome Week are encouraged to attend the generic Marketing induction sessions:

  • This is your induction timetable (Word, 21KB) for the week commencing 18 September 2023.

    Marketing Management (Top Up) Welcome Week Induction Schedule

    Tuesday 19 September 2023
    • 10am – 1pm: Welcome to Marketing! Induction for students

    Location:  First floor, Creative Hub, Waterside campus

    Wednesday 20 September 2023
    • 1pm – 3pm: Lunchtime social. Free Pizza! Meet the Tutors! Meet the Team! Meet the Students!

    Location: 013, Learning Hub, Waterside campus

    An additional specific welcome session for this course will be held during the first week of term (details will be circulated closer to the date).

Enhancing skills, building networks and engaging in the wider University community

Chartered Institute of Marketing (CIM) Marketing Club (optional)

The CIM Marketing Club has been designed to ensure you get the most from your university studies and prepare you for a career in marketing.

The Marketing Club runs a series of webinars tailored to meet your needs, sharing the latest thinking, trends and techniques in real-world marketing delivered by the industry’s experts. You will also receive regular Marketing Club updates, including content designed to support your studies and help you actively manage your professional development by keeping you up to date with the latest developments, innovations, and concepts in the marketing industry.

Whether you’re looking for articles to reference in your assignments, understand how to stand out from the crowd, or have up to date knowledge and insights at your fingertips to aid you in interviews, the CIM Marketing Club has you covered!

So make sure you don’t miss out and sign up for the CIM Marketing Club updates for free today.

Digital Northampton (optional)

As a student, you have an opportunity to become involved in activities and events organised by Digital Northampton. which can help enhance their studies and build connections to employers. Digital Northampton is a collaboration between local digital businesses, the University of Northampton and local councils designed to support the digital innovation in the region.

The Digital Northampton Podcast is created at the University and is produced and hosted by Ken Punter, Lecturer in Digital Marketing. It covers a range of subjects, primarily focusing on digital marketing and communications. Students can learn more about the podcasting and creating digital content when choosing from our wide range of optional modules on offer.

Listen to The Digital Northampton Podcast now! You can also find the podcast on Spotify by searching for ‘The Digital Northampton Podcast’.

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