Fashion Marketing and Promotion BA Welcome Pack
Welcome to BA Fashion Marketing and Promotion 2025.
Fashion marketing and promotion is a multi-disciplinary programme. Career roles in fashion have evolved significantly in recent years with more contemporary paths emerging. Our objective is to provide a degree caters for this expanding sector of fashion career roles. The hybrid nature of the fashion industry increasingly demands versatility across a variety of disciplines. Therefore, the multi-disciplinary nature of this degree provides a current and relevant option for the creative individual, who wants to work in the fashion environment, without being a designer. We look forward to working with you as you join us.
Your Course Leader
Laura Carter
Senior Lecturer in Marketing
laura.carter@northampton.ac.uk
Welcome and Induction Sessions
To welcome you our BA Fashion Marketing and Promotion degree, we have arranged the following sessions so that you can meet other students on your course as well as some of your course tutors. Please find the details of the sessions in the accordion below.
If you have any questions please do not hesitate to contact Laura Carter laura.carter@northampton.ac.uk
Monday 22 September – Friday 3 October
Welcome Week activities
From karaoke to outdoor cinema, wellbeing walks to Silent Disco, and much more – there’s something suitable for everyone.
See our Welcome timetable to find out more.
Tuesday 23 September
Session: BSc Fashion Marketing and Promotion Introduction session
- Time: 10am – 1pm (BST)
- Location: Senate room 114, Senate building, Waterside campus
Wednesday 24 September
Session: BSc Fashion Marketing and Promotion Welcome and Induction
- Time: 11am – 1pm (BST)
- Location: Senate room 108, Seante building, Waterside campus
Thursday 25 September
Session: BSc Fashion Marketing and Promotion online catch-up session
- Time: 2 – 3pm (BST)
- Link: https://eu.bbcollab.com/collab/ui/session/join/0c899653120d487ab7dfa4e86e675055
Session: FBL September Welcome Fair – for all students new to FBL
- Time: 12 – 4pm (BST)
- Location: Town Hall, Creative Hub
Friday 26 September
Session: Explore and Discover – Competitive Treasure Hunt around Northampton
- Time: 2 – 5pm (BST)
- Location: SN113, Senate building, Waterside campus
Enhancing skills, building networks and engaging in the wider University community
Chartered Institute of Marketing (CIM) Marketing Club – (Optional)
The CIM Marketing Club has been designed to ensure you get the most from your university studies and prepare you for a career in marketing.
The Marketing Club runs a series of webinars tailored to meet your needs, sharing the latest thinking, trends and techniques in real-world marketing delivered by the industry’s experts. You will also receive regular Marketing Club updates, including content designed to support your studies and help you actively manage your professional development by keeping you up to date with the latest developments, innovations, and concepts in the marketing industry.
Whether you’re looking for articles to reference in your assignments, understand how to stand out from the crowd, or have up to date knowledge and insights at your fingertips to aid you in interviews, the CIM Marketing Club has you covered!
So make sure you don’t miss out and sign up for the CIM Marketing Club updates for free today.
Digital Northampton – (Optional)
As a student, you have an opportunity to become involved in activities and events organised by Digital Northampton. which can help enhance their studies and build connections to employers. Digital Northampton is a collaboration between local digital businesses, the University of Northampton and local councils designed to support the digital innovation in the region.
The Digital Northampton Podcast is created at the University and is produced and hosted by Ken Punter, Lecturer in Digital Marketing. It covers a range of subjects, primarily focusing on digital marketing and communications. Students can learn more about the podcasting and creating digital content when choosing from our wide range of optional modules on offer.
Listen to The Digital Northampton Podcast now! You can also find the podcast on Spotify by searching for ‘The Digital Northampton Podcast’.