What is the Centre for Sustainable Business Practices?

The Centre for Sustainable Business Practices (CSBP) aims to encourage, facilitate, capture and promote research and consultancy into business sustainability. The impact of sustainability is being felt across all business activities. It is a consideration with any stakeholder relationship, whether adopting a corporate social responsibility approach with customers, defining environmental regulations with suppliers or exploring ways to protect shareholders. The intended impact of this centre also links closely with the University’s Social Impact agenda, particularly Challenge 4: Make Northamptonshire the best county in the UK to start, build and run a business.

This Centre creates an interdisciplinary platform for research activity across the Faculty of Business and Law through the development of four research groups within the Centre. In addition to this, CSBP work closely with colleagues across the University and with external partners to produce valuable research with demonstrable impact.

Areas of interest

The Centre for Sustainable Business Practices has a wide range of research interests. Four main themes have been used to create four research groups within the Centre. Below are only some selected topics currently under study with these groups:

  • Entrepreneurship and small Business Development
    • Corporate Social Responsibility and SMEs
    • Measuring Social Value
    • Empathy in Social Enterprise
  • Ethics and Corporate Social Responsibility
    • Advertising ethics and regulation
    • The ethics of business gifting
    • Sustainable Business Practices and FMCGs
    • Discrimination and Modern Slavery
  • Economies and Markets
    • Takeover regulations to protect shareholders
    • The role of trade unions across Europe
  • Legal Frameworks and Regulated Markets
    • Marketisation of public Service Provision
    • EU Internal Market and the Brexit challenge
    • Consumer Citizenship and economic agency

Recent projects

Research collaboration with Amity University

Kathleen Mortimer, Angela Rushton and Sally Laurie at Amity University in Noida

Three members of the Centre, Kathleen Mortimer, Angela Rushton and Sally Laurie, visited Amity University in Noida to participate in their International Business Horizons Conference in the track “Marketing Ethics and sustainability”. Informal discussions also led to the identification of possible research collaboration.

International Workshop on Sustainability of Food Supply Chains

Researchers attending CSBP's latest conference

This international workshop was sponsored by the British Council (Newton Fund) and the Brazilian National Council for state Funding Agencies. Its aim was to increase researcher mobility in Eco food supply chain systems and promote new international collaborations, networks and projects. It had the participation of twenty researchers from the UK and twenty researchers from Brazil. It was organised and coordinated by Dr Luciano Batista.

External Partners

Amity University Noida logo

Joint research output in terms of conference papers and articles in the area of Marketing Ethics and Sustainability.

Institute for Small Business and Enterprise logo

University of Northampton hosted the 2016 ISBE SIG conference to create networking opportunities and future collaboration.

Alma University logo

Working with Almaty Management University in Kazakhstan on a funded project to develop a joint Masters programme in Entrepreneurship.

University of Delhi logo

This research collaboration is focused on research on the role of participatory methodologies in community based tourism enterprises (CBTEs)

Fundacao getulio vargas logo

Joint funded project on: “Eco food supply chains: Exploring industrial ecosystems to minimize food waste and maximize social benefits”. In partnership with the Fundacao Getulio Vargas (FGV) university in Brazil.


CSBP Staff

Staff working with the CSBP include:



Expertise and interests

UoN internal

Kathleen Mortimer Associate Professor Advertising ethics and regulation
Jim Davies Associate Professor EU Internal Market, Marketisation of Public Services and Consumer Citizenship
Sally Laurie Senior Lecturer Sustainability in FMCG sector
Angela Rushton Senior Lecturer Marketing ethics and gift giving
Amy Takhar Senior Lecturer Impact of Marketing on society and culture
Chijioke Uba Lecturer Individual and Business Sustainability
Marcella Daye Senior Lecturer Formula E: motor racing and electric cars
Georgia Giordani Senior Lecturer Bank profitability and efficiency
Hayley Henderson-Martin Senior Lecturer HRM and Leadership
Melanie Crofts Senior Lecturer Discrimination and Equality
Rachel Fitzgerald Head of Special Projects Learning and Teaching
Eghosa Igudia Lecturer Informal economy in emerging market economies
Spiros Batas Lecturer International new ventures and social capital
Luciano Batista Senior Lecturer Sustainable food supply systems and the circular economy
James Blackmore-Wright Senior Lecturer Business growth and high performance teams
Hala Mansour Lecturer Human Resources and change management
Sandy MacDonald Senior Lecturer Leadership, governance
Louise Atkinson Lecturer Small businesses and CSR
Richard Sanders Professor Sustainability, organic agriculture
Richard Hazenberg Senior Researcher Social impact measurement


Kairzhan Abdykhalykov Dean Sustainable food project


Gurinder Singh Amity Group Additional Vice Chancellor Marketing Ethics and Sustainability

CSBP Students

CSBP currently has 15 research students:

Name Title of Research
Imdad Ali Exploring retention and talent management strategy within the Pakistani banking industry
Achila Amarasinghe From conflict to recovery – An examination of stakeholders’ perspectives of destination rebranding in Sri Lanka
Louise Atkinson The role of community influences on socially responsible activity within SMEs
James Blackmore-Wright Mid-sized businesses and the challenge of growth
Oanh Cao Tu The growth of ‘social value’ in public service delivery in the United Kingdom: Policy implications for Vietnam
Eunice O. Chuukwuma-Nwuba Exploring the Impact of Entrepreneurship Education on University Graduates’ Entrepreneurial Intents
Maher Daboul Impact of Brand Crises on Brand Image in the age of Corporate Social Responsibility
Siham Elgergeni The Impact of Ownership Structure on Corporate Social Responsibility
Muhammad Islam Influence of culture, corporate governance practice on performance in listed companies: A perspective of Bangladesh
Stephen Macharia Corporate Governance
Samantha Read Digital identity and the use of mobile apps
Aliya Tankibayeva An examination of women’s leadership roles in organisations of Kazakhstan
Jing Yang A critical examination of white collar reward strategy and practice within NMCs in China: A comparative study
Dora Yeboah Service quality in developing countries.
Chigoziri Jack-Osimiri Patterns and Issues in European Trademark Jurisdiction

Working with CSBP

If you are interested in working with CSBP please contact


Select a recent output below or view all research outputs on NECTAR.