Sky Sports star Hayley headlines event to inspire new generation of female sports scribes and broadcasters

News Page 15th January 2018

Sky Sports presenter Hayley McQueen heads up an impressive roster of top female sports media and marketing talent appearing at an event aimed at encouraging the next generation of women wanting to work in the industry.

Hayley, pictured above, will be joined by sports writer Vikki Orvice, BBC commentator Robyn Cowen, broadcaster Lynsey Hooper and Women’s Super League journalist Kait Borsay at the University of Northampton’s Changing Futures For Women In Sports Media conference.

The top female marketing staff from Northampton Saints rugby, Northampton Town Football Club and Northamptonshire County Cricket Club will also be lifting the lid on their careers at the event, which takes place on Thursday 8 February.

Hayley said: “It is great to see the University of Northampton help bring together so many inspirational females from sports media and marketing. I am looking forward to meeting them and seeing the next generation that want to work in our careers. “

The event is aimed at two audiences:  female sports media employees wishing to hear from the speakers and network, plus female students aged 16 to 18 who want to try their hand at sports journalism, marketing and content creation at a series of workshops led by professionals.

Vikki Orvice

Vikki Orvice will be hosting a special writing masterclass for students, passing on her tips from her 22-year career as Sun staff footballer writer – she was the first female appointment of its kind by a UK tabloid.

Robyn Cowen

Robyn Cowen

Robyn Cowen, who can be heard keeping fans updated during BBC Final Score, will be hosting a sports broadcasting masterclass, while Northampton graduate Charlotte Hyams will be talking about studying sport at the University and working as a marketing & events coordinator for Northampton Town Football Club.

Kait Borsay, Lynsey Hooper and Hayley McQueen – pictured above – will also be recording an episode of their award-winning The Offside Rule podcast on the day.

Female sports marketers and sports media practitioners can register their attendance for the free event by visiting the Eventbrite page.

Teachers of females aged 16 to 18 who are studying English or PE and want to be involved in sports media and marketing can register students for the free workshops, by emailing



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