Miss
Katie
Pascoe
Senior Lecturer in Marketing
Faculty of Business and Law
Faculty of Business and Law
Katie is the Programme Leader for BA(Hons) Entrepreneurship & Innovation. She is passionate about student experience and getting the most out of your studies, both in the classroom and out. Katie is experienced in many aspects of the business environment and is committed to achieving effective learning through links with businesses and entrepreneurs throughout your course.
Katie teaches in a number of key areas on your course, including Entrepreneurial Skills Development, The Consultant Entrepreneur, Enterprise in Live Context, The Entrepreneurial Study Tour, Entrepreneurship Dissertation and project. Katie is a recognised Senior Fellow of the HEA.
Katie researches in the field of Marketing and Entrepreneurship, and has focused on entrepreneurial skills, entrepreneurial education and consumer misbehaviour. You can view more of her research on the PURE website.