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Research Profile

  • Anna Borley-Russell is currently a Senior Lecturer in Leisure Management (Tourism & Events) at the University of Northampton in the Faculty of Business and Law. Anna earned her MA in Cultural Events Management at De Montfort University and has a BA in Contemporary Tourism Management from Staffordshire University. Anna has worked for UK-based retail and business travel companies, and has managed a college-based retail travel agency, as well as working in training roles within both sectors.​ Anna is currently the programme leader for the BA International Tourism Management Top Up and MA International Tourism Development programmes.

  • Anna teaches tourism and events management at Undergraduate and Postgraduate level within the Faculty of Business and Law at The University of Northampton. She is module leader for, and teaches on several modules including:

    • LEI1003 – Tourism Impacts and Sustainability
    • LEI2025 – Responsible Tourism
    • LEI3023 – Mega Events
    • LEIM010 – International Sustainable Tourism
  • Anna has been involved in a number of research projects during her career with her main interest and focus on the following areas:

    • Sustainable and responsible tourism (understanding and application of the UN Sustainable Development Goals)
    • Understanding ‘green’ and ethical behaviour in the service sector (tourism and events)
    • The impacts of tourism development
    • Sustainable and green events
    • ‘Greening’ strategies of cultural events and music festivals
    Publications and Scholarly work
    • ‘Green Messages – Action, Recognition or Ignorance?’ (MA Dissertation, September 2011)
    • Laurie, S., Borley, A., Leer, C. and Zigomo, P. (2015) Enhancing the ‘good’ reducing ‘the bad’ and managing the ‘ugly’: a participatory action research (PAR) project into group work in undergraduate business education. In: O’Malley, L. (ed.) 2015 Academy of Marketing Conference – The Magic in Marketing. Limmerick, Ireland: Academy of Marketing. 9781905952649.
    • Borley-Russell, A. & Lovell, A. (2019) ‘An Assessment of Student Awareness of the UN Sustainable Development Goals’ – Presented at TNC, University of Derby & ATHE, Sheffield Hallam University