University graduations screened to a global audience for the first time
Published Monday 1st August 2011
The University of Northampton, in collaboration with digital video specialist StreamExchange, streamed over 85,000 minutes of video to thousands of viewers in over 55 countries during their recent Summer Graduation Ceremonies.
This was the first time that the University has live web streamed their Graduation Ceremonies and feedback from viewers, students and staff has been extremely positive.
Jodie Ford, who graduated in BA (Hons) Advertising with Design, commented:
Unfortunately my grandparents couldn't make it to my graduation, they would have had to travel 130 miles from Beccles, Suffolk, which wasn't feasible, so when we found out they could watch me graduate from the comfort of their own home they were made up! Afterwards they told me that they had a brilliant view of me in my seat, as well as on stage and couldn't have been any prouder!Jodie Ford
Gill Winder, Director of Infrastructure Services, The University of Northampton, added:
Web streaming the Ceremonies was an excellent idea. I watched the Friday ceremony live in the afternoon as I wanted to see former Vice Chancellor Ann Tate CBE receiving her Doctorate...it was a great addition to have it online.Gill Winder
The University of Northampton welcomes over 1,000 international students from more than 100 different countries every year. For many it is impossible to make the trip across the world to attend the Graduation Ceremonies.
Over 28,000 video views were recorded over the four days and the top five countries watching were: 1) United Kingdom, 2) India, 3) China, 4) United States and 5) Pakistan.
StreamExchange provided full outside broadcast truck facilities to deliver a multi camera broadcast, mixed live with graphics and animation. A digital video media player was built for the University's website to enable it to show a number of other video on demand clips, showcasing students' work in addition to the live stream.
Nick Allen, Deputy Clerk, The University of Northampton, said:
The feedback of the web streaming we received through social media sites and from colleagues was very favourable and this was to be expected given the excellent working relationship we had with StreamExchange. The University is already beginning to work with StreamExchange to consider developments in this area for our next set of ceremonies in February 2012.Nick Allen
Fiona Ryder, CEO of StreamExchange, concluded:
For more information on StreamExchange, please visit www.streamexchange.tv/.
The viewer figures were amazing and demonstrated how useful the service was for friends and families who couldn't otherwise attend the ceremonies in person.Fiona Ryder